Volver a Blog Cristina Polo 24/08/2022 An unequaled authority on revenue generation and optimization, distribution, digital marketing, strategic planning, and training, Cristina has successfully worked across EMEA with global and regional multi-brand groups building and optimizing their performance within the global marketplace. After 15 years in Dubai, she relocated to Paris, out of which she is Phocuswright Market Analyst EMEA and a Phocuswire contributor.