23-25 OCT 2024 | SEVILLE-FIBES

Adapting to Change: Business Travel Trends to Watch in 2024

Thu 24 Oct | 16:15 - 16:40

In 2024, business travel will undergo significant changes. Key trends include a focus on sustainability, blending business and leisure travel (bleisure), integrating advanced technology for smoother experiences, prioritizing safety and health protocols, and optimizing travel budgets. Companies must adapt to these trends to stay competitive, enhance traveler satisfaction, and align with evolving global expectations.

Speaker
Catherine Logan

Catherine Logan

Regional Senior Vice President - EMEA & APAC

GBTA | Global Business Travel Association