22-24 OCT 2025 | SEVILLE-FIBES

CX Leadership: Strategies for Inspiring Customer-Centric Cultures in Tourism Organizations

Wed 23 Oct | 13:00 - 14:00

This session focuses on leadership strategies in tourism, emphasizing the importance of fostering customer-centric cultures. Through case studies and discussions, CEOs will explore effective practices for aligning teams with CX objectives, empowering employees, and driving cultural change. Attendees will gain actionable insights to cultivate a customer-centric mindset throughout their organizations, enhancing competitiveness in the tourism industry.

 

Speakers
Andy Washington

Andy Washington

General Manager - EMEA

Trip.com

Raúl Álvarez Barrera

Raúl Álvarez Barrera

Global Vice President Digital

Radisson Hotel Group

Julie Gregoire

Julie Gregoire

Chief Customer Journey Officer, Cruise Division

MSC Cruises

Inmaculada Martínez-Ruiz

Inmaculada Martínez-Ruiz

Global Director of Customer Experience

ILUNION Hotels

Moderators
Pedro Enríquez de Salamanca

Pedro Enríquez de Salamanca

Strategy & Innovation Designer

Soulsight