Back to agenda Activities & Attractions ForumBusiness and leisure Travel Forum CMO's & CSO's AgendaDestinations Manager Agenda+1 Smart Tourism Solutions: How European Cities Are Leading the Way Thu 24 Oct | 10:30 - 11:30 Auditorium Mabrian Gold Pass Platinum Pass European cities are pioneering smart tourism solutions that not only enhance the visitor experience but also preserve and promote their rich cultural heritage. This session will explore how cutting-edge technologies are being used to make heritage sites more accessible, sustainable, and engaging for modern tourists. Learn how cities across Europe are integrating smart solutions to safeguard their cultural assets while creating immersive, innovative experiences that connect past and future. Speakers Pedro Homar Managing Director Fundación Turismo Palma 365 / VisitPalma Jonathan Gómez Punzón General Director Málaga Tourism Board Nollaig Fahy Tourism Innovation Programme Manager Dublin City Council Culture Company Daniel Santana Verano Project Manager Sevilla City Office Moderators Misa Labarile Policy officer, Tourism European Commission