All Speakers Speaker Federico Arch San Vincent Position: Regional Manager - Alternative Accomodation - Europe Company: Trip.com Regional Manager of Alternative Accomodation for Europe at Trip.com.I have been with Trip.com for almost 3 1/2 years, starting the acquistion team in Southern and Eastern Europe and progressing to managing and growing a local team to expand our alternative accomodation in Europe. Past experience in the travel sector at Expedia, American Express and Iberia Airlines. Sessions Fri 25 Oct 12:15 - 13:00 Auditorium Melilla Gold PassPlatinum Pass Hospitality ForumCMO's & CSO's AgendaDestinations Manager Agenda Atrayendo a Turistas de Larga Distancia: Estrategias de Branding Global para Destinos